Judging by what I hear from people around town when I ask about the Avs, this town is dramatically off the team's bandwagon. And that really stinks, because this season is the most exciting to be a fan since the twilight of the classic lineup, 5-6 yrs ago. I know this subject is nothing new, but it just bums me out that the organization is not in overdrive trying to market these new young players. It feels like the whole management side is a skeleton crew, with no FAs, no marketing, no commentary in the local media, besides sporadic posts from Frei or Dater, then they let Norm Jones go, etc... For a guy that is a multi-billionaire, Kronke sure runs this team like the owner of the Pittsburgh Pirates. Apparently, the rumors of him having no passion for the sport are true. You'd think the empty seats would set off an alarm in his head. This team has creeped out of the collective conscious of the city, which is synonymous with saying it is committing organizational harikari. And it's a shame, because the talent of this team is young and strong, and is likely to get better. Could anyone have predicted in 2001, fresh off a stanley cup victory, that in less than 10 years our owner would be forced by league rules to spend $6 mil to reach the salary cap floor, the pepsi center would be half empty, and no one from the owner, to the media, or the majority of the fan base would seem to care? It's easy to forget, as a fan that holds hockey second only to the NFL in my sports pantheon, that my view of the sport is not the norm in america. And it would have been easy to believe that this town, circa mid to late 90s, had become hockey mad for good. But now it looks more like a flirtation with a winner than a deep love for the sport and team. I can remember the victory parade in 96, when the commentators were talking about how Patrick Roy had partially eclipsed John Elway as the major sports hero in this town. It was a bit of hyperbole, but before the broncos went on to win 2 rings, it was not far from the truth. This town and team needs another iconic figure to be the face of the franchise, and Stastny is not it. Duchene may be, however. If he continues to shine, the owner would be a fool not to put his mug on some billboards. Again, I don't mean to bum everyone out, and I'll be watching this team, rain or shine, as always. I just think it's being badly mismanaged from the marketing side, and I had to get it off my chest.